Portrait Valentin Bourgeon 

            VALENTIN BOURGEON

    Founder of Echec & Mat agency

Marketing Coordinator - NIXON Europe

EMPLOYMENT

• TRADE MARKETING COORDINATOR EMEA | NIXON EUROPE
• ENTREPRENEUR OF NOTORIETY AND IMAGE DEVELOPMENT SME / VSE | ECHEC & MAT
• MARKETING COORDINATOR EMEA | NIXON EUROPE
• MARKETING COORDINATOR EMEA | DAKINE EUROPE
• ASSISTANT INNOVATION MANAGER | ABBVIE

DIPLOMA

• MASTER'S DEGREE 2 - MANAGEMENT AND ENGINEERING OF SPORTS | UNIVERSITY OF BORDEAUX
• BACHELOR OF ECONOMY & STATISTICS | UNIVERSITY OF TOURS
  • valentin@echetetmat-agence.com
  • www.echecetmat-agence.com

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TRADE MARKETING COORDINATOR EMEA

2017 (Current)

  •  Wholesale support :
    • Direct contact for reps, agents, distributors on all visual requests (web,print, windows)
    • Ensure GTM, Special projects, season launches are effective for wholesale (POP, special requests).
    • Coordinate special displays requests, corners, POP-UP’s showrooms requests (PR, agents, distributors)

 

 

  •  Key and Energy account support :
    • In charge of in store animations (complete organization and planning). Coordinate special requests (windows, web, displays, projects etc.)
  • Events :
    • Tradeshows : Responsible for the complete organisation and on-site merchandising.
    • Planning Meetings : Support sales in logistics, organisation and merchandising.
    • Marketing : Support in marketing needs for events (art mosh initiatives etc.)

 

 

  • Budgets :
    • Monthly tracking of budget and spendings
    • Support marketing director in building and forecasting costs and budget 
  • Team :
    • Athletes management, supporting their project
    • Tracking of budget and managing contracts

MARKETING COORDINATOR EMEA

2014-2016

• Manage of sport events (NIXON Surf Challenge 2016, Bang Slalom by NIXON,  NIXON Surf Challenge 2015, VANS Shop Riot, King of GreensSOSH Truck, BESA Bright Award, OSCYP, ...)
• Manage trade events (Art Mosh Initiatives, Lomography x Nixon Exhibition, salons,...)
• Marketing activation & launch (STEVEN HARRINGTON x NIXON, NIXON Mission SmartWatchSTAR WARS™, Vans, Poler, Primitive, Grizzly, ER, P-Rod, Andrew Reynolds,...)
• Analysis / event tracking with ROI
• Athletes Management (Contracts, tracking, dotations,...)
• Setting up sales meetings

 

MARKETING COORDINATOR EMEA

2014 (6 months)

• Manage of sport events (Freeride World Tour, RedBull Linecatcher, Poney SessionElement Make It Count...)
• Manage trade events (ISPO, Shops 1st Try, ...)
• Analysis / event tracking with ROI
• Athletes Management (Tracking, dotations,...)   

 

INNOVATION MANAGER ASSISTANT

2013 (5 months)

• Project management - CUSTOMER EXCELLENCE
• Planning, organize session of creativity
• Create an innovation eModule (eLearning)  " comment être plus innovant ? " (eLearning)
• Create an " customer insights " eModule (eLearning) 
• Training innovation 
• Training " customer insights "
• Create an eBook on innovation projects

MASTER 1 - MANAGEMENT & ENGINEERING OF SPORTS

Marketing - Financial management - Sports culture - Innovation - Trade Marketing - Events - Communication - Social media

 

STATISTIC STUDY

Thesis on " impact of sponsoring on intent purchase consumer "

MASTER 2 - MANAGEMENT & ENGINEERING OF SPORTS

Marketing - Financial management - Sports culture - Innovation - Trade Marketing - Events - Communication - Social media

 

QUALITATIVE STUDY

• The marketing positioning: The tool to cope with the economic crisis in the Action Sports Industry

BACHELOR'S DEGREE - ECONOMICS & STATISTICS

Macroeconomics - Microeconomics - Econometrics - Statistics - Mathematics - Accounting

 

ECONOMETRIC STUDY

• Thesis on « Econometric analysis for quality of education system in developed countries »

OFFICE MAC 90%
WORDPRESS 65%
R / STATA 70%
SUITE ADOBE 85%
SKETCH'UP 80%
MAILCHIMP 75%
AUTONOMOUS 90%
CREATIVITY 80%
LEADERSHIP 75%
ANALYSIS 90%
STATISTICS 75%
OPEN MINDED 80%

INSTAGRAM